First blog

The purpose of the chapter seems to me to be about the things we dont understand but work with everyday, such as the example given about the moble phone. How they work all around the world sending voices to other peoples ears, but they cant do the same with pizzas. The audience that he is directing to is the genral public and his strategies are pretty simple. Just by giving examples like the size of engines and stuff.. for what i have read of this book so far its very unimpressive.